Case Studies
Pandora’s existing Click & Collect experience was struggling to perform in all international markets, and we needed to reimagine the entire user journey.
Simplified customers, who were owners and managers of large chains of salons and spas, needed a way to track key metrics and make data-driven decisions.
Pioneer an AI-driven scheduling revolution for wellness businesses: Develop a cloud-based solution to automate staff scheduling
Yes, that OceanGate. In 2018, I dove into the deep waters of OceanGate's website redesign initiative with the mission to elevate their online presence.
World's largest jeweler, embraced a transformative opportunity to offer personalized engraving online
Establishing a Ground-Up Ecosystem for Fitness Users: Integrating Instructors, Customers, and Front Desk Operations
Humbled by our Philosophy:
Design like you're right, test like you're wrong
Data is an important tool for making informed decisions, but it can also be influenced by unconscious biases. I strive to recognize that impact on our decision making and take steps to remain objective in my analysis and interpretation of data.